CBC and Hockey Night in Canada have a new deal – despite concerns last year that the crown corp would be forced out of the bidding by private sector rivals. The Globe and Mail reports the deal includes multimedia properties:
As part of the new agreement, the CBC will own all new media rights associated with its NHL schedule.
[CBC VP Richard] Stursberg said online streaming of telecasts will be available free of charge to the consumer.
CBC.ca will also provide video on demand. As well, there will content produced for mobile phones.
Now that they know they’re locked-in until 2014, they should revisit Vancouver’s Exponentia and their Play-Action game. Seems like a great match.